B Lab respectfully acknowledges the Wurundjeri people of the Kulin nation, the traditional custodians of the land on which we work, and recognise their continuing connection to land, water and community. We pay respect to Elders past, present and emerging.

  • LinkedIn Social Icon
  • Facebook Social Icon
  • Twitter Social Icon
  • Instagram Social Icon

© 2019 B Lab Australia & New Zealand.

Whole Kids

Launched in 2005, Whole Kids is Australia?s leading organic food brand providing fun, yummy, healthy snacks for kids. Whole Kids offers a wide range of junk-free, additive-free and allergy-free organic snacks to nourish little one?s tummies. Founded by husband-and-wife team James and Monica Meldrum, Whole Kids is committed to nurturing healthy kids and a healthy world. They believe in ?unjunking? our food and our lives, and that childhood is a precious time that should be protected, nourished and uncompromised. Whole Kids is recognised as a leader in the organic food industry having received a number of industry awards for product innovation, quality and sustainable business practices. They only use 100% certified organic ingredients, and work hand-in-glove with organic growers and suppliers to ensure the highest quality for their products. Whole Kids commits 1% of sales to a non-profit organisation called One Percent for Our Kids to help fund and support projects and programmes to improve the health, environment and social equity of children. Whole Kids also created the Healthy Fundraiser for schools and community groups in response to the rising concerns around childhood obesity and unhealthy school fundraising drives (mostly chocolate and donuts!).