B Lab respectfully acknowledges the Wurundjeri people of the Kulin nation, the traditional custodians of the land on which we work, and recognise their continuing connection to land, water and community. We pay respect to Elders past, present and emerging.

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© 2019 B Lab Australia & New Zealand.

The Sponge

The Sponge soak it all up, and squeeze out the goodness! Brand Storytellers at heart, the team quickly and masterfully gets to the heart of a business. They extract and articulate the purpose and values of the business in a way that resonates with the right people for the business. Once those brand basics are crafted, their strategic team will help you define a brand and digital strategy to reach these people. With a talented team spanning digital and print design, content marketing, social media and SEO/SEM, and developers, you?re in the safest hands to have your brand story told with consistent awesomeness. The right channels will be leveraged to reach your market. As a dynamic and robust crew of twelve, The Sponge share the entrepreneurial spirit and energy of a start up, and the lean-in thinking that goes with it. It is always about designing and building stuff that works brilliantly over creativity for award sake. A generous serving of levity and happiness is highly valued by the team, and warmly reciprocated. :)